Workshop
Workshop is as much a collaborative and supportive community as it is a co-working space. With no egos in sight, it’s an inviting place to work and share ideas. It is also where We Mean This is lucky enough to be based.
PROJECT:
Brand Identity
Website
The logo mark captures the spirit of community and collaboration, with the 'tables' rearranged in different combinations to constantly create and recreate the W shape. These blocks provide a graphic language throughout the identity which symbolises the coming together of different businesses, people and ideas.
Workshop occupies a handsome Georgian townhouse in the centre of Winchester. Inside, the space looks and feels more like a private members’ club than your typical office space and there are abundant plants, each individually named.
Working closely with the team, we set about trying to create clarity around the brand principles and how to incorporate this into communications. Athletics by Omse Type was chosen to help communicate the playful and approachable nature of the identity. The colour palette is warm and natural, reflecting the materials used throughout the workspace.
CLIENT TESTIMONIAL
“We have worked with We Mean This on a number of projects, not only is the quality of the output excellent but they are a pleasure to work with. Their design expertise is high alongside some great thinking and a positive approach. Would highly recommend both for strategic design thinking and outcomes.”
– Sam Barber, Well Thought