Seismic

Seismic exists to help change society for the better and fix our planet. They believe that business has a pivotal role and responsibility to lead the way, and everything they do is about helping businesses to prosper by becoming an increasingly impactful force for good.

PROJECT
Tone of Voice
Brand Identity
Website

‘Change’ is at the core of the brand identity and is personified by the way the letters in the logotype reduce in weight, mirroring the reduction in environmental impact Seismic helps its clients achieve.

We created a brand identity and website that aimed to strike a balance between the cause-led nature of their work, and the professional services market that Seismic was looking to communicate with. Working closely with the Seismic team we developed a succinct, friendly but authoritative tone of voice using jargon-free, inclusive language.

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We have been working with Seismic since we helped them launch in 2021, and have helped them create a wide range of communications materials over the years. These include several thought leadership pieces which draw on their 160 collective years of sustainability experience.